In recent times, there's been a noticeable trend among UK consumers towards embracing the comfort of their homes for a relaxing evening in, over the hustle of nightlife in pubs and bars. This evolving preference opens a lucrative avenue for retailers, particularly in the sales of beverages like coffee, snacks, and other home comforts.
Interestingly, almost half of all shopping trips for snacks are planned in advance, with purchases intended for later consumption. This indicates that consumers are more likely to buy in bulk when planning their cozy nights in, rather than making spontaneous purchases.
Central to this 'stay-at-home' culture is the growing appreciation for quality coffee. With more people choosing to host intimate gatherings or enjoy solitary moments of relaxation at home, the demand for premium coffee products is on the rise.
Retailers who partner with Miller can access an extensive selection from Kitwave PLC brands, including those specialising in coffee distribution. This allows you to offer your customers a range of top-tier coffee options for their 'big night in', ensuring they can savour barista-quality brews from the comfort of their living rooms.
Here are some standout coffee choices to enhance your inventory:
Classic Roast Coffee Beans
- Offer your customers the timeless experience of freshly ground coffee beans, perfect for any home brewing setup. Coffee beans provide an exciting variety of choices in terms of origin, species, and roast levels, allowing enthusiasts to explore diverse flavours and aromas.
Fairtrade and Organic Options
- With an increasing number of consumers valuing ethical and sustainable choices, offering a range of Fairtrade and organic coffees can meet this demand, allowing customers to enjoy their night in with a clear conscience.
Instant Coffee
- Provide your customers with an assortment of Instant coffee options. Coffee granules, used in instant coffee, offer a quick and easy way to make a cup of coffee without the need for brewing equipment. In addition, they deliver consistent flavour and strength, a long shelf life, and can be used in various recipes, including baked goods and desserts.
Decaf Coffe
- Decaf coffee is growing in popularity, especially among the younger generation who are choosing to limit their caffeine intake.
A Classic Favourite on Promotion
With more than 5,500 cups consumed every second globally, Nescafé is celebrated for preserving the distinct aroma and flavour of coffee and right now you can join in this celebration with Miller’s promotion on Nescafé Original and Nescafé Decaf Coffee Granules. Make sure you take advantage of these specials and stock up, so your customers can enjoy multiple cozy evenings without running out!
Coffee and a Sweet Treat
- To truly capitalise on the 'big night in' trend, complement your coffee selection with an assortment of delicious treats that pair perfectly with a hot cup of coffee, like a selection of tarts or a variety of cakes. Ensure a one-stop shopping experience by consolidating your supply chain with Kitwave Group, and significantly enhance customer convenience.
Chantilly Patisserie Coffee Shop Tarts
- Each tart at Chantilly Patisserie Coffee Shop is a blend of classic patisserie techniques and creative flavour combinations, ensuring there's something to suit every palate. Whether you prefer the comforting creaminess of an English custard tart or the indulgent richness of a treacle tart, the variety and quality are bound to impress.
More Cake
Spoil your customers with an enchanting array of delectable cakes from the wide range of More Food cakes. More Food, under the Cake Brands group, specialises in manufacturing a diverse range of handmade cakes and desserts. Their offerings are extensive, catering to a variety of preferences and dietary requirements, including indulgent, vegan-friendly cakes. From traditional carrot cake to an exciting raspberry ripple cake or an exotic Persian Lemon cake, the choices are endless, and everyone can have their cake and eat it!
For more information on expanding your coffee selection and making the most of this growing trend, get in touch with your usual representative at Miller, or explore our offerings online. Make your store the go-to destination for all 'big night in' essentials, starting with the perfect cup of coffee and some sweet bakes.
